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Mar 12, 2019

Creating a Personal Brand is beneficial for both entrepreneurs and career professionals.  

By building a personal brand it can show the skills and qualities that someone has, defining what makes them important or different. In a competitive world, it is very important that individuals are able to find an edge on their competition.

Now, more employees have the opportunity to build their own unique brand thanks to social media and the efforts of companies who realize how important it is to their business.

My guest today is Tristan Layfield a career coach and resume writer. 

Tristan approaches career development with clients by combining their own personal branding with their career field. He helps them identify their interest and develop a plan to hone in on those skills in their careers.

As a result of the coaching, resumes, cover letters, and LinkedIn profiles he provides his clients, they've not only landed offers from Fortune 500 companies but are better equipped to position themselves as experts and their own biggest advocate in their careers."